COFFEE DIRECT UK SOCIAL ENTERPRISE Essay Example | Topics and Well Written Essays - 2750 words

COFFEE DIRECT UK SOCIAL ENTERPRISE - Essay ExampleDue to the factors the likes of technological advancements, developments in the communication process and globalisation, the terms of the trade are fast changing. The traditional beliefs and the ceremonious ways are being replaced by newer methodologies and tricks. The massive competition in the industry has helped the processes to become crisp and efficient.Traditionally, it was all about those companies that would have sold drinking chocolate powder and the coffees would specifically be prepared at home. But with time, the concept changed and new shops and organisations came up that claimed themselves to be professionally ran in order to sale respective(a) preparations of the celebrated drink. Coffee Direct is a front line organisation in that respect and claims itself to memory board comprehensive selection of coffees.Established in 1990, Coffee Direct has been primarily a family run business. The base stocks wide range of co ffees and teas and take pleasure to supply those to cafes, hotels, offices and in like manner to home. The organisation also deals in the coffee machines all across the United Kingdom. Not only, it supplies but also it installs as well as commissions along with the add-on services like testing and maintenance of such machines.The Coffee Direct also picture free on-site schooling on the various of arts of coffee as it believe that without the knowledge of operating such machines, there is no spotlight for the buyers to possess a high performance device. The training that the company provides is quite elaborate and includes the basic procedures of extracting the coffee in the proper and scientific way and also the organisation provides training on the various preparations of coffee like that of lattes, cappuccinos and various forms of espresso. The company makes it a point to carry out all the illustrations through adequately trained engineers (Coffee Direct, n.d.).The company ac knowledges the fact that the two whimsical forces behind